So, what is Kimchi Blue?
With vintage references, dreamy lace and the kind of details you didn’t notice until the third time you wore it, Kimchi Blue has been dressing dreamers since day one. Mixing kitsch details with vintage charm to create pieces that feel like they’ve been discovered rather than designed - Kimchi is built for anyone who dresses like they’re living in a film they wrote themselves.
The result? Whimsical, nostalgic and just a little bit extra.
Get to know: Kimchi Blue
There’s romantic, and then there’s Kimchi Blue romantic.
What to expect from the collection
Dreamy lace. Soft layers. Romantic details, everywhere you look. Think embroidered hems, ruffled necklines, ditsy florals and fabrics that flow with you. Pieces made for slow mornings, spontaneous plans and romanticising the everyday - whether you’re journaling, daydreaming or just getting dressed for no particular reason. Kimchi Blue is here to make getting dressed feel like a ritual.
Dreamy lace. Soft layers. Romantic details, everywhere you look. Think embroidered hems, ruffled necklines, ditsy florals and fabrics that flow with you. Pieces made for slow mornings, spontaneous plans and romanticising the everyday - whether you’re journaling, daydreaming or just getting dressed for no particular reason. Kimchi Blue is here to make getting dressed feel like a ritual.
How we’re styling it
Kimchi blue layers like a dream.
A lace slip under an oversized knit. A ruffled blouse tucked into worn-in denim. A prairie maxi dress with bare feet and nowhere to be. Mix textures, play with proportions and let the details do the talking - whether that means leaning all the way into romance or throwing something a little unexpected into the mix. Kimchi Blue pieces are made for anyone who likes their wardrobe to feel like its own little world.
Take a trip down memory lane with Kimchi Blue - exclusively at UO.
Kimchi blue layers like a dream.
A lace slip under an oversized knit. A ruffled blouse tucked into worn-in denim. A prairie maxi dress with bare feet and nowhere to be. Mix textures, play with proportions and let the details do the talking - whether that means leaning all the way into romance or throwing something a little unexpected into the mix. Kimchi Blue pieces are made for anyone who likes their wardrobe to feel like its own little world.
Take a trip down memory lane with Kimchi Blue - exclusively at UO.